Nestle thinks green with bottled water, recycling

Nestle Waters North America is selling a new bottled water that it says is better for the environment, and starting a recycling program with Whole Foods and Waste Management Nestle's new re-source brand water, available only at Whole Foods, comes from natural springs in the United States and is packaged in bottles made from 25 percent recycled plastic.
The new campaign aims to boost plastic recycling, he said, adding, "I've got the added benefit of creating some loyalty, hopefully, for the product, and creating this community of like-minded individuals who are focused on the war on waste."
Whole Foods grocery stores often cater to upscale shoppers who are interested in recycling and other "green" efforts